focus4 GmbH

focus4 GmbH at youtube
developing branded interactions

Interactive Terminals Saxony Sculpture

The time-dynamic Saxony sculpture drifts through the different levels once an hour. In between these runs, it is housed in the foyer. This allows visitors to...
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Saxony Sculpture

In the State Museum for Archaeology Chemnitz (smac), visitors experience a veritable show of time-dynamic Saxony sculpture. On the hour, every hour, the plastic landscape model of the Free State suspended in the foyer of the museum drifts through... more
MAN Assistenzsysteme multimedial präsentiert

Presentation of MAN Assistance Systems

focus4 GmbH has been commissioned to implement the innovative MAN SE driving assistance systems in a multimedia experience for visitors at this year's Commercial Vehicles Trade Show in Hanover. In addition to the lane change assistant, the camera... more

MINI Connected, 2010 - 2012

Visitors can experience the world of MINI Connected with the 3 different MINI exhibits. The Dynamic Music exhibit can be used to move a real tone arm over a virtual record; depending on its position, music of various genres will be played. The sound... more

BMW integral active steering - 2012

A slide control and a rotary knob are used by the visitor to adjust the speed and steering. This exhibit shows the active steering with which the BMW has been fitted and which optimally adjusts the wheel position, depending on the speed.

BMWi and sustainable materials - 2012

By turning the material ring, the additional information about the various materials presented on the screen moves. The visitor can virtually touch the 3 different materials, while simultaneously receiving information about sustainable production... more

Audi "Infoscopes" - 2012

The Audi Scope works like a pair of binoculars through which users can view the buildings of the Audi Group. Augmented reality is used to overlay the real picture with additional information.
The virtual information can be selected and opened... more

projects